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The podcast

The Experiential Strategist

with Jenny Howard-Maxwell

The conversations the events industry has been avoiding. Opinionated, practical, and no topic off limits, from undervalued work and burnout to pricing, credibility, and earning a seat at the table.

Listen wherever you get your podcasts

Jenny Howard-Maxwell at her studio desk, ready to record

Monthly interviews

With leaders in experiential marketing, events, and behavioral psychology.

Solo episodes

Jenny’s take on what planners talk about privately but rarely say out loud.

Real insights

For event pros ready to stop playing it safe and think like strategists.

Featured conversations

Industry powerhouses, honest answers.

Podcast episode cover: Return on Emotion: The Five Feelings That Actually Drive Business

With Liz Lathan

Return on Emotion: The Five Feelings That Actually Drive Business

Co-founder, Club Ichi

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Podcast episode cover: The Events Industry Never Had a Real Measurement Standard. Dax Callner Is Building One.

With Dax Callner

The Events Industry Never Had a Real Measurement Standard. Dax Callner Is Building One.

EventMeasurement.org

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A listener favorite

The Planner Plateau™ and How to Get Unstuck

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